Vinexpo New York to highlight wine and spirits importers

Vinexpo has revealed further details of its 2020 New York show, which will feature a new ‘importer pavilion’.

Taking place on 2-3 March at the Jacob K. Javits Center, Vinexpo New York will offer a selection of masterclasses, panel discussions and networking opportunities for the global wine and spirits trade.

Vinexpo New York launched in 2018. This year, the trade-only show drew 400 exhibitors and 3,000 visitors.

An all-new ‘importer pavilion’ for 2020 will provide importers with an “efficient platform to showcase their wine and spirits portfolios to top North American buyers and decision-makers”.

Last year’s show attracted wine and spirits professionals from all regions of the US and Canada, 74% of whom reported they were directly responsible for purchasing decisions.

In addition, the exhibition will feature ‘regional pavilions’, allowing buyers to “easily find” products made in specific regions. According to Vinexpo, the pavilions are the “best way” for brands to showcase their products.

Attendees to the 2020 show can register for an early-bird 50% saving if they do so by 30 November.

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